For Anne de Vergeron, the luxury industry is as much about strategy as it is about creativity. Anne de Vergeron has served as Group Director of Business Development at LVMH since 2015 and was appointed CEO of Repossi in 2020, the jewelry maison celebrated for its avant-garde design and heritage craftsmanship. Her career reflects the balance of business leadership and cultural sensitivity needed to guide one of the world’s most prestigious brands in an evolving global market.
Building a Foundation at ESCP Business School
Anne’s academic path began at ESCP Business School, one of Europe’s top institutions for management and international business. There, she gained the skills and global perspective required for leadership in complex, multinational industries. Her education prepared her to navigate markets that demand both strategic insight and adaptability.
This foundation set the stage for her career in luxury, where understanding global business dynamics is as critical as respecting heritage and craftsmanship. With the rigor of business school and the creativity of the luxury sector, Anne’s trajectory was shaped early toward leadership.
Driving Growth at Repossi
Repossi, founded in Turin in 1957 and with LVMH becoming a majority shareholder in 2018, is known for its innovative jewelry design that blends modern architecture with traditional artistry. As CEO of Repossi, Anne is responsible for guiding the maison’s international strategy while preserving its exclusivity and identity.
Her role encompasses international expansion, strategic partnerships, and the development of initiatives that position Repossi as a leader within LVMH’s portfolio. By aligning brand heritage with contemporary market demands, she ensures that growth does not compromise artistry but instead amplifies it.
Balancing Heritage and Innovation
One of Anne’s core strengths is guiding heritage brands through modern evolution. Luxury jewelry is built on tradition, yet today’s clients seek fresh perspectives and cultural relevance. Under her direction, Repossi has navigated this balance, entering new markets while maintaining the maison’s reputation for innovation and design leadership.
Her ability to frame heritage as a strength while pushing for modernity highlights her understanding of luxury’s dual nature. Repossi remains firmly rooted in its history yet agile enough to respond to global trends, a balance achieved through Anne’s strategic approach.
Expanding Through Global Partnerships
Business development in luxury requires strong partnerships and a long-term vision. Anne has led Repossi’s expansion into key international markets, strengthening its presence among discerning global clientele. Whether through retail growth, collaborations, or positioning in cultural capitals, her work ensures that Repossi remains visible and influential worldwide.
These efforts are not about volume but about carefully chosen growth that sustains the maison’s identity. By fostering partnerships aligned with Repossi’s values, Anne has reinforced the brand’s reputation while building its global reach.
A Leader in Luxury Brand Development
Anne’s work reflects the evolving demands of the luxury industry. Today, leaders must not only drive financial growth but also respect sustainability, heritage, and consumer expectations of authenticity. Her approach integrates all of these priorities, making her an influential figure in luxury brand development.
Looking forward, Anne continues to play a pivotal role in guiding Repossi within the broader vision of LVMH. Her international perspective and strategic leadership ensure that the maison thrives in a competitive and dynamic luxury landscape.
