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AI reshapes work: LinkedIn’s Tomer Cohen on adapting to a new job landscape

April 2, 2025
in BUSINESS
AI reshapes work: LinkedIn’s Tomer Cohen on adapting to a new job landscape

Paul Morris—Bloomberg via Getty Images

AI reshapes work as LinkedIn’s Chief Product Officer, Tomer Cohen, unveils how artificial intelligence transforms jobs and job hunting in 2025. Fortune reported today, April 1, that Cohen, steering LinkedIn’s product strategy, sees 70% of job skills shifting by 2030. With over 1 billion users, LinkedIn adapts, rolling out AI tools to match talent with opportunity, per the Microsoft-owned platform’s latest moves. For affluent investors and executives, AI reshapes work as a chance to leverage technology, redefining careers and wealth in a fast-evolving market.

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The shift is seismic. Cohen told Fortune, “Skills are changing faster than ever—learning to learn is key.” LinkedIn’s data shows AI-specific job postings doubled since 2024, per Fortune’s March 31 update, spanning tech, finance, and fashion. Meanwhile, 50% of professionals plan role changes this year, per Cohen’s insights. AI reshapes work by demanding adaptability, with LinkedIn’s new features—job-fit assessments and AI-powered coaching—aiming to ease the transition, per today’s report.

Economic stakes rise. Goldman Sachs predicts a 1.2% U.S. GDP growth for 2025, per Reuters April 1, squeezed by Trump’s 20% tariffs. Yet AI offers upside—$7 trillion in global value by 2030, per Fortune. Cohen’s vision positions LinkedIn as a hub for navigating this flux, helping users snag high-value roles amid volatility.

AI reshapes work with new tools

LinkedIn evolves fast. Cohen told Fortune, “We’re using AI to make recruiters and seekers more efficient.” The platform’s job experience tool, tested since late 2024, boasts 90% user approval, per April 1 data. It assesses role fit, suggests positioning, and profiles employers—all in seconds. AI reshapes work by cutting search time, a boon for executives eyeing $500,000-plus roles, per LinkedIn’s 2024 salary stats.

Moreover, skills trump degrees. Cohen noted, “AI levels the field—credentials matter less.” LinkedIn Learning added 800 AI courses, with 60 weekly updates, per Fortune today. Free offerings—like GPT-4o training—draw millions, with a 5x surge in AI learners since 2023, per Cohen. AI reshapes work as professionals pivot, mastering tools that boost productivity and pay.

However, demand soars. AI talent fetches $300,000 median salaries, per Fortune March 31, doubling yearly postings. Companies like Microsoft, LinkedIn’s parent, invest heavily—$13 billion in OpenAI, per CNBC April 1. Cohen’s strategy ensures LinkedIn stays ahead, linking wealth-focused users to this boom.

Cohen’s plan as AI reshapes work

Leadership drives change. Cohen, a decade at LinkedIn, told Fortune, “We’re reimagining the platform with AI first.” His team’s AI guide—launched 2024, per People.com March 25—acts as coach and advisor, helping users prep for interviews or grow businesses. A $10M investment could yield $700,000 yearly via AI-driven clients, per LinkedIn case studies. AI reshapes work under Cohen’s watch, blending human insight with tech precision.

Furthermore, flexibility rules. Cohen said, “Jobs will change 68% by 2030—AI helps you adapt.” Premium subscribers get tailored coaching, per Fortune, with 22,000 courses shaping skills like deep learning. Millionaires might see this as a hedge—investing in talent now pays off big later. AI reshapes work as LinkedIn pivots from static resumes to dynamic growth.

On the flip side, risks loom. Trump’s tariffs, per Yahoo Finance April 1, could cut GDP further, hiking costs 3%, per Bloomberg. Cohen counters, “AI’s productivity gains offset chaos.” LinkedIn’s data shows 30% more job applications year-over-year, per Fortune—proof users chase stability through tech.

Future bets on AI reshapes work

Opportunity beckons. Cohen told Fortune, “AI democratizes education and coaching.” Free courses, like AI Literacy, draw 5 million learners monthly, per April 1 stats. A $50M fund targeting AI startups could net $3.5M yearly, per industry multiples, as LinkedIn connects talent to capital. AI reshapes work, offering affluent players a stake in this $7 trillion shift.

However, competition bites. TikTok creators eye brand deals, per Fortune March 31, while Indeed and Glassdoor vie for job seekers. Cohen’s edge—AI personalization—keeps LinkedIn ahead, with 5 new users per second, per People.com today. The platform’s scale—1 billion strong—secures its lead.

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